: Why work at Freshslice?

- We are

Canada’s #1 Pizza by the slice

&

fastest-growing Franchise.

- We are expanding rapidly and have 10,000+ applicants looking to buy a Freshslice Franchise. We have a very unique, sharp system & need your help to get ready for this growth.

Overview: Responsible for developing, executing, and optimizing localized marketing strategies across a designated region. This role oversees all franchise store marketing efforts, including direct mail, digital advertising (Google and Meta), and out-of-home (OOH) campaigns. The ideal candidate combines strategic thinking with hands-on execution to drive customer acquisition, brand awareness, and revenue growth at the store level.

Responsibilities: Develop and execute localized marketing plans aligned with national brand strategy

Customize campaigns based on regional market and customer insights

Plan and optimize campaigns including direct mail, Google Ads, Meta ads and out-of-home advertising





Manage campaign calendars and store-level budgets

Partner with franchise owners to support local initiatives

Act as the main marketing contact between head office and stores

Monitor KPIs (ROI, CAC, traffic, conversions) and optimize performance

Run A/B tests and continuous optimization

Report performance insights to leadership

Manage and negotiate vendors and media partners

Ensure brand compliance and approve localized creative

Qualifications: Google Ads and Meta experience A MUST - specifically Performance Max and keyword optimization

Experience with local market segmentation and geo targeting

Experience advising on and executing on marketing budgets

Experience with Looker Studio and visualizing campaign results with automation is an asset

Experience with Adobe Suite (Photoshop, Illustrator, InDesign) and Canva

📌 Regional Marketing Manager (Vancouver)
🏢 Socket.dev
📍 Vancouver