Join Arc'teryx as the Lifecycle Marketing Automations Lead, where you will enrich customer experiences through strategic program management. Enjoy a hybrid work setting in North Vancouver.In this role, you will lead critical lifecycle and transactional marketing programs aimed at elevating customer lifetime value and engagement. Collaborating with Global CRM and other teams, you will leverage detailed insights from customer data to devise successful marketing strategies. Your primary mission is enhancing customer satisfaction from acquisition through loyalty.Key Responsibilities:- Direct the content and strategy behind lifecycle marketing- Work closely with Technology, CRM,



and Creative teams- Analyze marketing data to inform ongoing strategy- Experiment with strategies to boost customer engagement- Supervise implementation and tracking of marketing initiativesRequirements:- Bachelor’s degree in marketing, business, or similar- At least 6 years in lifecycle or CRM marketing- Proficient with Salesforce Marketing Cloud tools- Strong communication and organizational skills- Ability to deliver data-driven marketing campaignsMake a difference in customer engagement at Arc'teryx through your innovative marketing leadership!#J-18808-Ljbffr

📌 Arc'Teryx Lifecycle Marketing Leader - C$94,000 - C$124,000 A Year (Winnipeg)
🏢 Arc'teryx
📍 Winnipeg