Mitsubishi Motor Sales of Canada, Inc. is an equal opportunity employer fostering an inclusive, accessible environment. We are committed to building an setting where all employees and customers feel valued, respected, and supported.

Mitsubishi Motor

Sales of Canada, Inc. will support applicants requiring accommodation during the recruitment process. Think of Our Customers First; Share Difficult News First Use of Artificial Intelligence (The Senior Manager, Marketing Communications & Growth leads the strategic development and cross-functional execution and performance of our marketing ecosystem. Brand & performance marketing Growth and automation This role serves as the central engine of the marketing department, transforming business priorities across internal partners, dealers and external partners to deliver outcome-driven programs that strengthen brand awareness, optimize the digital website and drive dealership sales growth through scalable processes and data-driven insights.

This position reports to the Director, Marketing. Brand & Communication Strategy Develop end-to-end integrated communication strategies with the agency partners across all channels to achieve brand KPIs, business goals and customer loyalty. Maintain the integrity of brand standards by establishing governance guidelines and overseeing all brand creative development with global brand direction.

Work in partnership with MMC and other distributors to ensure alignment of brand assets shaping sponsorships,



influencer initiatives and brand collaborations that strengthen awareness and audience engagement. Lead the strategic direction for all consumer-facing web properties (CWS), ensuring a frictionless, cohesive digital experience with continuous optimization for improved engagement. Drive personalization initiatives, A/B testing programs, and CRO strategies to deliver seamless, conversion-focused journeys.

Utilize performance analytics, search optimization (SEO/SEM), and UX insights to inform roadmap decisions.

Marketing

Operations & Martech Define and manage the marketing technology stack (media, social, analytics, and CRM) to ensure seamless data integration and attribution. Ensure full compliance with data privacy regulations (e.g., CASL) and legal standards for all advertising materials. Oversee the Dealer Digital Advertising Program and Tier 2/3 retail campaigns to drive footfall and leads to dealerships.

Manage the digital asset management (DAM) platform to provide dealers with relevant, high-quality creative assets. Responsible for the management and monthly reconciliation of annual budgets Analyze market data and campaign results (traffic, conversion rates, brand health) to shape future strategies and report KPIs to executive stakeholders. 7+ years direct responsibility in marketing, advertising, or agency, preferably focused in automotive. ~ MBA degree in marketing or business administration preferable ~ Proven track record in digital advertising, strategic development, dealer operations and advertising, CRM, website management and data management. #

📌 Senior Manager, Marketing Communications & Growth (Mississauga)
🏢 Mitsubishi Motor Sales of Canada
📍 Mississauga