Join OLG as a Senior Manager of Brand Strategy, where you will enhance the Masterbrand and forge key customer connections across Ontario. This is a pivotal leadership role in brand development.
As part of OLG's Enterprise Brand & Marketing team, you will be responsible for the strategic direction and execution of brand initiatives that communicate trust and relevance. Using consumer insights and cross-functional collaboration, you will drive impactful marketing solutions that engage a variety of audiences.
Key Responsibilities: - Spearhead growth initiatives for OLG's Believability in Winning platform - Develop comprehensive programs that reinforce brand narratives - Champion OLG's Enterprise Social Strategy and measurement frameworks - Identify consumer trends,



translating them into brand prospects - Build data-driven strategies influencing stakeholder decisions
Requirements: - 5+ years in brand or product marketing roles - Proven experience managing marketing vendors and agencies - Robust data synthesis and strategic problem-solving skills - Bachelor's degree in relevant fields;
MBA preferred - Demonstrated ability in creating effective brand narratives
Lead OLG's brand strategy with creativity and insight to drive organizational success.#J-18808-Ljbffr

📌 Senior Manager Of Brand Strategy At Olg Winnipeg
🏢 OLG
📍 Winnipeg