Drive customer engagement and loyalty as a Senior Manager of Campaign Strategy at BMO in Toronto. Lead data-driven initiatives and optimize communication for diverse customer segments in a hybrid role. In this strategic leadership position, you will define and execute targeted communication strategies to enhance customer experiences. Your focus will be on using advanced analytics, AI-driven tools, and personalization to meet business goals while adhering to regulatory standards.

Experience in financial services is essential for success in this role. Key Responsibilities:
Develop the Blue Rewards communication strategy across customer segments
Implement personalized campaigns using data insights and predictive models
Manage omnichannel communications to maximize engagement




Ensure compliance with regulatory standards and privacy laws
Lead and mentor a high-performing analytics team Requirements:
10+ years of marketing experience, with 5+ years in leadership
Bachelor’s in Marketing or related field; Master’s preferred
Solid expertise in CRM and analytics tools
Proven track record in data-driven communication
Deep understanding of customer lifecycle in banking Lead personalized communication strategies and enhance customer loyalty at BMO through strategic use of analytics and innovation.

📌 Senior Manager Campaign Strategy At Bmo Toronto
🏢 Bank of Montreal
📍 Toronto