Join OLG as a Senior Manager of Brand Strategy, where you will enhance the Masterbrand and forge key customer connections across Ontario. This is a pivotal leadership role in brand development.

As part of OLG's Enterprise Brand & Marketing team, you will be responsible for the strategic direction and execution of brand initiatives that communicate trust and relevance. Using consumer insights and cross-functional collaboration, you will drive impactful marketing solutions that engage a variety of audiences.

Key Responsibilities: • Spearhead growth initiatives for OLG's Believability in Winning platform • Develop comprehensive programs that reinforce brand narratives • Champion OLG's Enterprise Social Strategy and measurement frameworks • Identify consumer trends,



translating them into brand prospects • Build data-driven strategies influencing stakeholder decisions

Requirements: • 5+ years in brand or product marketing roles • Proven experience managing marketing vendors and agencies • Solid data synthesis and strategic problem-solving skills • Bachelor's degree in relevant fields; MBA preferred • Demonstrated ability in creating effective brand narratives

Lead OLG's brand strategy with creativity and insight to drive organizational success. #J-18808-Ljbffr

📌 Senior Manager Of Brand Strategy At Olg Sault Ste Marie (Sault Ste. Marie)
🏢 OLG
📍 Sault Ste. Marie