Location: Portage la Prairie, Manitoba

Join us at Lawson Sales (a part of the Reesink Group)! If you are looking to join a company of motivated people who make a difference and your skills align with our position description, you’re in the right place. We are looking forward to hearing from you.

Position Overview
As the Parts Technician for Lawson Sales, you are the key contact point for many of our customers. A typical day involves handling walk‑in customers and phone inquiries, troubleshooting parts issues on a range of multi‑line agriculture equipment, managing purchase orders, overseeing inventory levels, and selling retail products. This role requires proficiency with our inventory software systems and the ability to work collaboratively as part of our team.

Key Responsibilities
Customer Service & Sales

Provide friendly, respectful service to internal and external customers while maintaining a professional and positive attitude.

Ensure customers receive accurate parts, supplies, and accessories in a timely manner.

Promote additional parts, seasonal items, or accessories when appropriate.

Participate in phone, email, and marketing campaigns to support parts sales growth.

Achieve individual and department sales targets and metrics.

Inventory & Warehouse

Maintain accurate inventory records, including stock levels, part numbers, bin locations, and pricing.

Receive, inspect, label, and organize incoming shipments following safe material‑handling practices.

Monitor stock levels and recommend reorder quantities to prevent shortages or delays.

Support annual and cyclical physical inventory counts and promptly report discrepancies.

Keep the parts warehouse and retail display area clean, organized, and free of hazards.

Order Processing & Administration

Pick, pack,



and ship parts orders using proper lifting and handling techniques to prevent injury.

Record all sales and transactions using IntelliDealer and other company systems according to department guidelines.

Track backorders, communicate ETA updates, and provide alternative sourcing options when available.

Prepare accurate documentation for incoming and outgoing shipments, including labeling, storage, and safe transport requirements.

Product Knowledge & Training

Stay current on product lines, manufacturer bulletins, WHMIS information, and parts catalog updates.

Attend required training sessions, vendor presentations, toolbox talks, and department meetings.

Maintain familiarity with agricultural equipment models, attachments, hydraulics, and OEM cross‑reference systems.

Professionalism & Teamwork

Work cooperatively with the team to support safe and productive dealership operations.

Follow company guidelines and safe work procedures when moving parts, operating equipment, and organizing storage areas.

Take responsibility for maintaining a clean, safe, and well‑organized work environment for coworkers and customers.

Knowledge, Skills & Abilities

3+ years’ experience in heavy equipment, automotive, agricultural, industrial parts, or a related field.

Familiarity with parts catalogs, OEM reference systems, and cross‑referencing tools.

Computer proficiency for data entry, order processing, and inventory tracking (IntelliDealer experience an asset).





Strong communication and interpersonal skills with the ability to build rapport and provide exceptional customer service.

High attention to detail and accuracy when identifying, handling, and recording parts.

Organized and efficient with proven ability to multitask in a fast‑paced environment.

Sales‑oriented mindset, including suggestive selling and ability to promote additional products and accessories.

Basic warehousing knowledge, including shipping, receiving, picking, packing, and record keeping.

Willingness to work overtime during peak seasons and adjust to changing priorities.

What We Offer

Competitive salary and comprehensive benefits: health, dental, vision.

Registered Retirement Savings Plan contributions program.

Ongoing professional development and training.

A positive, team‑oriented work environment with a focus on employee success.

We value diversity and inclusion, strive for an equitable workplace for employees to be their authentic selves, and support the diverse people and communities we serve. We do not discriminate against applicants on any protected grounds.

About Lawson Sales
Lawson Sales is a trusted authorized Kubota dealership, proudly serving Winnipeg, Portage la Prairie, and surrounding areas. As part of the Reesink Canada group—a subsidiary of the globally renowned Royal Reesink, established in 1786—we offer a wide selection of new and pre‑owned agricultural and construction equipment. Our knowledgeable, friendly team is dedicated to delivering exceptional service at every step, from helping you choose the right equipment to providing expert maintenance and customization. At Lawson Sales, we’re committed to building lasting relationships through outstanding customer care and a shared passion for helping our clients succeed season after season.

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📌 Parts Technician at Lawson Sales (Manitoba)
🏢 Reesink Canada
📍 Manitoba