Job Title: Regional Performance Manager- Power Sports

Location: Canada - Ontario - Toronto

Company Overview
Safe-Guard Product International serves Original Equipment Manufacturers (OEMs), top retailers, and independent agents in the automotive finance and insurance industry with the leading Protection Products Platform. Our platform delivers innovative protection products and solutions that protect consumers from the perils of ownership, while providing Finance & Insurance professionals the tools to ignite scalable and sustainable business growth. Safe-Guard’s success is driven by over 850 employees, who serve more than 12,000 dealers and support contract holders across the U.S. and Canada.

For 30 years and counting, our team continues to transform the motor vehicle space, earning a stellar reputation from our partners and peers by providing: the highest quality protection products in the industry, a broad platform of branded product, technology, marketing, and training solutions, and an unwavering commitment to uncomplicated care and customer service.

Job Overview
The Regional Performance Manager supports a major OEM Power Sports relationship, the OEM’s retail dealerships, and related staff with Safe-Guard Product and Services Training and Sales Advisory Services. The Regional Performance Manager will use his/her product knowledge and training skills to maximize productivity and results throughout multiple client locations in an assigned territory.

Job Responsibilities

Serve as the primary point of contact with key partners and clients to meet defined goals and strategic results.

Build and conduct customized training programs to assist OEM auto makers and/or their dealership network to grow and improve their book of Finance & Insurance business.





Leverage the Safe-Guard Training platform as a strategic differentiator and value added product/service.

Establish an impactful presence at Industry events, conferences and publications on behalf of Safe-Guard.

Partner with the Sales Management Team and participate in initiatives to maximize sales revenue.

Enhance programs and systems related to Safe-Guard product knowledge, menu selling mastery and objection handling expertise with industry constituents.

Conduct Regional and Dealership training seminars designed to increase dealer profitability and product sales penetration.

Develop and utilize Manager and Company approved training and marketing materials.

Assist Dealers’ efforts to comply with applicable laws and regulations via best practice reviews and ongoing training.

Market and facilitate Dealer participation in comprehensive F&I; certification and training classes hosted by Safe-Guard.

Educate and train all applicable departments and personnel on the features, benefits and value of Safe-Guard products.

Implement action plans for increased sales of Protected-Guard products and services.

Advance relationships with key partners and work closely to develop win/win strategies to improve productivity.

Job Requirements

3+ years of Power Sports retail‑related management (F&I;, Sales Mgr, GSM, GM, Training Specialist)





2+ years of F&I; specific experience (may be included in 3+ years above)

3+ years of proven territory management and training activities (may be included in 3+ years above).

Extensive menu selling knowledge/experience.

Proficient in selling current F&I; product suite portfolio.

Experienced in account development with sustained results.

Experienced in “hands‑on” development training of dealership personnel and/or “train the trainer” in‑store development.

Bachelor’s Degree (BA) from four‑year college or university, preferred

Excellent communications and public speaking skills

Proven history of success in developing innovative programs through execution of established conversion methods

Must be willing to travel at least 75%

Company Benefits

Auxiliary Medical, Prescription, Dental, and Vision Insurance

Registered Retirement Savings Plan

Long‑Term Disability Insurance

Life Insurance

Pet Insurance

Paid Holidays and Paid Time Off

Employee Referral Program

Employee Assistance Program

Wellness Programs

Paid Community Service Opportunities

Tuition Reimbursement Program

Ongoing Training & Personal Development

And More!

Safe-Guard Products International is an equal opportunity employer and gives consideration for employment to qualified applicants without regard to age, race, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, marital status, disability or protected veteran status, or any other status or characteristic protected by federal, state, or local law.

Artificial intelligence may be used to screen, assess, or select applicants for this position.

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📌 Regional Performance Manager - Power Sports Industry (Ontario)
🏢 Safe Guard Products International
📍 Ontario