Director, Integrated Marketing & Communications (Term) Date Posted: 01/15/2026Req ID: 46635Faculty/Division: Operations and Real Estate PartnershipsDepartment: Spaces & ExperiencesCampus: St. George (Downtown Toronto) Note: This posting is for a two (2) year term position. Overview The Director, Integrated Marketing and Communications is the executive lead and senior strategist responsible for the complex public-facing, multi-channel information delivery that is critical to the success of the division. The Director develops the brand positioning and Marketing/Communications strategy for Spaces & Experiences (S&E) overall, as well as for its individual business units, through a deep understanding of the division and department strategies. They oversee the development and consistent application of the S&E brand and collaborate with UT Communications to ensure messaging and branding align with the University and that S&E is well represented within the University story. Responsibilities The Director leads marketing and communications efforts that build the profile of the University and S&E. They ensure marketing and communications strategies are well integrated and sensitive to diverse audiences. They are the resident expert in marketing and communications, providing leadership in digital communications, social media, and the division’s websites, and explore/adopt new approaches and technologies. The role includes leading strategic communications work for the division, preparing communications plans for major initiatives and issues, news stories, press releases, reports, speeches and other materials. The Director ensures all communications align with S&E objectives and University protocols, maximizing visibility and reputation of S&E. They provide leadership in both traditional and digital communications, including social media strategies and websites, and collaborate with UTC on major public relations issues, advising the AVP and Managing Director as needed. The Director builds, inspires, empowers and manages a team of creative professionals and participates as a senior leader within S&E. They contribute to cross-division collaboration and support business development through marketing and communications to drive new revenue streams. The incumbent develops key performance indicators and uses data to support decision making and investment. Qualifications EDUCATION: Master’s degree in a related field (e.G. Marketing) or equivalent combination of education and experience. EXPERIENCE: A minimum of seven (7) to ten (10) years related progressive marketing and communications experience, with at least 3 years at a senior level. Significant management experience with a proven ability to inspire and guide teams toward the achievement of challenging goals. Extensive experience in all aspects of strategic marketing and communications,



from message development and identifying target audiences to the execution of programs and campaigns across multiple channels. Proven effectiveness in targeting key segments, tailoring communications, overseeing creative execution and delivering positive results. Experience in evolving a brand strategy to reflect the demands of rapidly changing marketplace, and in consistently applying brand standards to ensure unified marketing and communications. Demonstrated success growing revenues and/or increasing public interest, with tangible measures of growth. Experience in successfully developing and implementing strategic plans in complex organizations with multiple stakeholders. Experience in guiding and counseling senior leaders on strategic communications issues, including the development of messages, identifying audiences, mapping out initiatives and establishing the criteria for success. Experience in balancing the interests of internal clients and diplomatically aligning diverse communications priorities around a common agenda and a consistent strategy. Strong track record of building online and social media PR profile, as well as traditional media relations. Experience in managing digital communications – including web, email and social media – within the overall digital ecosystem of a parent organization. SKILLS: Strong leadership, team-building and interpersonal skills. Able to motivate others to align their efforts and strive for a higher standard. A high level of business acumen, with demonstrated success in linking strategy to results and leveraging significant investments to yield sustainable returns. Superior written and verbal communications, including presentation skills. Agile and efficient in managing multiple complex projects simultaneously to produce valued outcomes. A determined, action-oriented leader, focused on achieving goals. A creative thinker who grounds innovative ideas in a solid grasp of the details, strengthened by a commitment to collaboration. A responsive and accountable problem solver who can work in a consensus-driven environment. Politically sensitive, with an ability to build professional relationships and work effectively with senior leaders across the organization, as well as externally. Consistently successful at prioritizing tasks and responsibilities and meeting deadlines. Technical Skills: Able to assimilate, interpret and act upon large volumes of raw information.



Highly refined skills in strategically deploying digital/mobile channels and social media to achieve marketing and communications goals. Proficient in the use of data-driven insights to craft relevant communications that reflect customers’ preferences, priorities and aspirations. Knowledge of effective design strategies/techniques across print and digital channels. Working understanding of all aspects of web development, including user experience and interface design, and the capabilities of standard development tools. Deep familiarity with the use of analytics to enhance and modify website performance. Experience in establishing and ensuring adherence to web-accessibility standards. Familiar with the development and production of video and other multimedia assets. A keen understanding of the production of print materials, from content development through design, editorial and production. Experienced at developing effective print and digital advertising, including media planning and direction of creative agencies. Skilled at commissioning and evaluating art-directed photography, illustration and other imagery in service of a strategic goal. Familiarity with the principles and mechanics of effective public relations and media. OTHER: Ideally, some experience in a post-secondary environment, or a non-profit workplace. Please note: This is a replacement position. Those invited for an interview may be provided with a full job description upon request. Closing Date: 01/29/2026, 11:59PM ETEmployee Group: SalariedPersonnel Subarea: PMAppointment Type: Budget - TermSchedule: Full-TimePay Scale Group & Hiring Zone: PM 6 -- Hiring Zone: $132,351 - $154,409 -- Broadband Salary Range: $132,351 - $220,587Job Category: Communication/Media/Public Relations Diversity Statement The University of Toronto embraces diversity and is building a culture of belonging that increases our capacity to effectively address and serve the interests of our global community. We strongly encourage applications from Indigenous Peoples, Black and racialized persons, women, persons with disabilities, and people of diverse sexual and gender identities. We value applicants who have demonstrated a commitment to equity, diversity and inclusion and recognize that diverse perspectives, experiences, and expertise are essential to strengthening our academic mission. Accessibility Statement The University strives to be an equitable and inclusive community, and proactively seeks to increase diversity among its community members. Our values regarding equity and diversity are linked with our unwavering commitment to excellence in the pursuit of our academic mission. The University is committed to the principles of the Accessibility for Ontarians with Disabilities Act (AODA). If you require any accommodations at any point during the application and hiring process, please contact #J-18808-Ljbffr

📌 Director, Integrated Marketing & Communications (Term) - C$132,351 - C$154,409 A Year (Toronto)
🏢 University of Toronto
📍 Toronto