Our financial services client is seeking a Senior Marketing Manager (6-10 years) to execute go-to-market strategies using acquisition marketing and digital investing campaigns Duration: 14 months (Possibility of Extension) Location: Downtown Toronto - Hybrid (3 days a week) Join a digital investing marketing team focused on growing awareness, client acquisition, and market share within a banking environment.

This role leads acquisition and enterprise growth marketing programs for digital investing products, including campaign execution, owned channel strategy, reporting, and stakeholder coordination.

The position works closely with internal business teams, analytics partners, and external agencies to deliver acquisition campaigns and optimize marketing performance.

Must Haves 6-10 years in acquisition marketing , growth marketing , digital investing , or financial services Go-to-market strategies , marketing campaign management , product marketing , and enterprise growth strategy Digital media strategy , owned media , SEM , SEO , and programmatic media Campaign analytics , KPI reporting , forecasting , budgeting ,



and competitive analysis Post-secondary degree or diploma in marketing, business, advertising, communications, or related field Nice to Have Financial Services, Online Investing, or other highly regulated industry marketing experience Creative writing and editorial skills Experience managing external agency partners and vendors Experience developing promotions and acquisition campaigns Responsibilities Lead strategic marketing roadmaps, business cases, product initiatives, and marketing programs Develop acquisition marketing campaigns rooted in customer research and business insights Manage campaign approvals, creative development, reporting, Q/A, UAT, and translation activities Develop targeting matrices for campaign targeting and optimization Report on campaign KPIs including traffic, keyword rankings, applications, current accounts, and assets Produce campaign and content briefs for external agency partners Recommend campaign optimizations based on analytics and reporting insights

📌 Senior Marketing Manager to execute go-to-market strategies using acquisition marketing and digital investing campaigns (Toronto)
🏢 S.i. Systems
📍 Toronto