We're looking for a Marketing Coordinator who will help tell our story, bring our brand to life, and create experiences that keep customers coming back. The role involves creating engaging content, managing social media channels, executing brand strategy, designing store and event signage, coordinating contests and community events, and working with the merchandising team to bring campaigns to life both in stores and online.
Responsibilities
- Create and film engaging content for our store locations and online platforms.
- Manage and grow our social media channels.
- Execute brand strategy and design in‑store signage and event displays.
- Coordinate contests, community events, and other marketing activities.
- Collaborate with merchandising to ensure consistency across all campaigns.
- Travel regularly to storefronts across mainland Nova Scotia to capture content and support local marketing initiatives.
Qualifications
- Creative, organized, curious, and passionate about marketing.
- Robust communication skills and attention to detail.
- Positive attitude and ability to turn ideas into action.
- Experience or knowledge of communicating with multiple generational audiences (Baby Boomers, Generation X, Millennials, Generation Z, Generation Alpha).
- Valid driver’s licence and willingness to travel frequently to store locations.
- Ability to learn and adapt quickly; previous experience in social media is a plus but not required.