Overview Total Comp: $100k – $160k CAD (base + performance bonus) About Us At Sidekick, our mission is to accelerate the recovery journey for people dealing with chronic injuries. Our award-winning physical therapy tools are trusted by Olympic medalists, pro athletes, and featured in outlets like Men’s Health, Running Magazine, and Ultrarunning Magazine. We’re growing rapidly and we’re hiring a Growth Marketing & Paid Social Manager to own and scale our paid acquisition engine. This is a hands-on leadership role . You’ll manage and collaborate with a 10+ person marketing team, but you won’t sit on the sidelines. You’ll be hands-on across ad creatives, campaigns, and funnel optimization, with clear ownership to identify and fix growth bottlenecks and drive growth outcomes. Responsibilities Own and scale paid acquisition across Meta & Google with a direct-response focus Work closely with our creative team to test and iterate ad concepts and angles Identify and fix growth bottlenecks across the funnel — ads, landing pages, offers, email, and on-site experience Review and optimize landing pages and funnels to improve conversion rate, AOV, and contribution margin Own core growth KPIs (CAC, ROAS, AOV, MER, contribution margin) and drive them forward Unlock new growth opportunities by proactively surfacing growth problems and executing solutions without being told Success in 3 Months Paid campaigns are scaling profitably with a clear testing and learning cadence New creative angles have been identified and turned into repeatable winners Funnel improvements (landing pages, offers, email, or on-site)



have driven measurable lifts in conversion and efficiency You’ve delivered noticeable improvements in contribution margin through scaling paid campaigns, website optimization, and funnel changes You’ve taken clear ownership of growth outcomes — not just ad accounts — and made the system more efficient About You 5+ years in performance marketing or growth with hands-on ownership of paid acquisition (Meta & Google) DTC or eCommerce experience strongly preferred Strong understanding of creative strategy and what makes a good direct response ad Comfortable diagnosing and fixing problems across the full funnel — not just inside ad accounts Data-driven and fluent in CAC, ROAS, AOV, MER, and contribution margin Takes ownership by default and executes without needing to be micromanaged Moves fast, prioritizes well, and is accountable for results What we care about (a lot) We’re looking for people who: Are ambitious and want to be genuinely great at what they do Have high standards for their own work Take ownership and don’t need to be micromanaged If you’re looking for something comfortable or low-pressure, this won’t be a fit. Compensation Total compensation: $100k – $160k CAD Why Join Sidekick? A rapid-growing team with real ownership and impact The chance to help build a category-defining brand Hybrid work environment (2 days in-office) To Apply Apply here: While the role is hybrid in Toronto, we’re open to candidates across Canada who are willing to relocate. Note: Applications without the completed survey will not be considered. #J-18808-Ljbffr

📌 Growth Marketing & Paid Social Manager - C$100,000 - C$160,000 A Year (Toronto)
🏢 Sidekick
📍 Toronto