Your newpany Join a 100+ year-old, employee-owned leader in technology distribution, delivering end-to-end solutions across the SMB and consumer markets.

With a strong reputation for service excellence, this organization partners with resellers, retailers, and vendors to drive growth and innovation across Canada.

Your new role As Director, Inside Sales Canada, you will be responsible for leading and scaling the inside sales function across the Canadian business.

This is a highly visible leadership role focused on driving revenue growth, operational excellence, and market share expansion across a large partner ecosystem.

You will lead a team of inside sales and support managers, overseeing outbound sales execution, customer engagement, and performance management across multiple segments including SMB, mid-market, NSP, and consumer.

Key responsibilities include: Driving revenue, margin, and product mix performance while owning key P&L; levers Leading segmentation and coverage models across diverse customer segments Managing productivity metrics including outbound activity, utilization, profit per FTE, and pipeline performance Establishing a disciplined approach to CRM pipeline management, forecasting,



and sales execution Leading go-to-market strategies to increase market share across 4,000+ Canadian partners Acting as a senior cross-functional leader across sales, marketing, operations, and vendor teams Driving operational improvements, including systems, tools, and process enhancements (including AI-enabled solutions) Ensuring best-in-class customer SLAs and support experience Participating in budgeting, forecasting, and strategic planning cycles Serving as a chief coach aligned to a people-first development philosophy, mentoring and growing talent across the organization What you''ll need to succeed 5+ years of leadership experience managing inside sales or sales support teams Experience within technology distribution, VAR, MSP, tel, or adjacent ecosystems Proven track record of managing large teams and driving performance against revenue and margin targets Robust understanding of CRM-driven sales environments, pipeline management, and forecasting discipline Experience influencing product mix, portfolio strategy, and overall P&L; oues Demonstrated ability to build and execute go-to-market strategies Strong analytical mindset with experience leveraging performance data to drive improvements What you''ll get in return RRSP matching program Generous Paid Time Off Gym membership reimbursement Work-from-home reimbursement

📌 Director of Insider Sales (Toronto)
🏢 Hays
📍 Toronto