Join Nia as a Lifecycle Marketing Manager focused on D2C email and SMS strategies. Enhance customer retention while driving measurable growth through effective audience engagement and creative marketing experiments.
In this pivotal role, you’ll bridge acquisition and retention, reporting directly to the Head of Marketing. Own audience nurturing strategies, analyze program benchmarks, and build effective email flows with tools like Klaviyo. Collaborate with product teams to elevate user engagement and retention efforts, contributing directly to customer lifetime value.
Key Responsibilities: • Own nurturing audience lists to convert leads into members • Set best practice benchmarks for opens, clicks, and conversions • Design, test,
and launch campaigns independently • Manage multiple email series for product retention • Analyze data to improve campaign effectiveness
Requirements: • Proven experience in lifecycle marketing strategies • Solid writing skills for various communication channels • Ability to analyze data for conversion metrics • Experience in health-tech or wellness preferred • Knowledge of Figma and Klaviyo platforms
Bring your creativity and analytics skills to elevate Nia’s lifecycle marketing programs. #J-18808-Ljbffr
📌 Lifecycle Marketing Manager At Nia Vancouver
🏢 NiaHealth
📍 Vancouver
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