Lead performance strategies for a major automotive client with WPP Media in a senior director role. Oversee data-driven, omnichannel campaigns that ensure measurable results and optimize every media investment.
As a Group Director of Performance, you will shape the strategic direction of a prominent automotive account, focusing on high-impact media solutions. This senior leadership position requires a deep understanding of performance analytics and a commitment to driving business outcomes through cutting-edge strategies. Directly manage a Performance Director and collaborate with activation teams to align campaign execution with client goals.
Key Responsibilities:
Serve as the key strategic advisor for senior automotive stakeholders
Integrate analytics with CRM and sales data for unified insights
Develop comprehensive, full-funnel performance strategies
Guide channel teams to optimize toward business outcomes
Mentor the Performance Director and ensure team collaboration
Requirements:
Experience in the automotive industry is highly desirable
Proven skills in leading senior strategists and teams
Mastery of omnichannel full-funnel marketing strategies
Advanced analytics and data integration expertise
Exceptional stakeholder communication and storytelling skills
Lead impactful media strategies and drive measurable business results at WPP Media.
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📌 Group Director Of Performance At Wpp Media Toronto
🏢 wppmedia
📍 Toronto
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