Drive Safe Software's B2B social media strategy as a Social ABM Marketing Specialist. Lead targeted social campaigns that amplify the customer journey and generate valuable sales alignment.

In this high-impact role, you will take ownership of social media presence, significantly contributing to pipeline generation and market amplification for Protected Software's FME platform. Your expertise will be vital in executing strategies across LinkedIn, Reddit, and emerging channels, targeting key industry verticals including Government and Telecommunications. Close collaboration with Demand Generation, Sales, and Account Management teams will be essential for success.

Key Responsibilities:
• Own and develop B2B social strategy for various channels
• Execute demand generation content geared towards verticals




• Align social campaigns with sales initiatives and pipeline stages
• Report and optimize social performance metrics
• Reactivate Reddit as a strategic demand generation channel

Requirements:
• 4+ years of B2B social media marketing experience
• Proven track record with ABM frameworks and sales alignment
• Proficiency in LinkedIn Campaign Manager
• Strong analytical skills for KPI definition and reporting
• Experience with marketing automation tools; HubSpot preferred

Leverage your expertise in social strategy and ABM to enhance Safe Software's market footprint and customer connections.
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📌 B Social Marketing Specialist at Safe Software (British Columbia)
🏢 Doist
📍 British Columbia