Who you are
- You Put Customers First, Always. You care deeply about delivering meaningful value. Whether you're building internal systems or customer-facing features, you're always thinking about how to make life better for our users
- You Act Like an Owner. You take responsibility for outcomes, step up to challenges, and seek solutions proactively—doing what's best for the business, not just your role
- You Think Big and Move Fast. You're energized by building from 0 to 1. You're not afraid to challenge the status quo, experiment quickly, and learn as you go
- You Constantly Learn and Grow. You're hungry to improve your craft and open to feedback. You bring a growth mindset to everything you do
- You Raise the Bar. You care about doing things well and efficiently. You balance speed with rigor and always look for ways to improve how we work
- You Win as a Team. You're a generous collaborator who values communication, context, and shared wins. You lift others up and help make the team stronger
- 5+ years of experience in marketing operations, revenue operations, or growth operations
- Hands-on, practical experience building, fixing, or owning multi-touch attribution models — not just conceptual familiarity with different attribution approaches
- A track record of building lead or lifecycle scoring models, ideally one you can speak to with real numbers (e.g., pipeline generated, SQLs surfaced)
- Fluency with CAC, CAC payback, cost-per-lead, and cost-per-qualified-opportunity, with an example of directly owning work that moved one of these metrics
- Comfortable navigating a marketing tech stack and building or owning dashboards and reporting yourself, rather than only consuming what a data team builds
- Experience in SaaS environments where self-serve and sales-managed segments coexist
- A systems thinker who also executes — someone who designs the fix and sees it through personally
- Comfortable navigating ambiguity in a fast-paced environment with limited existing documentation
What the job involves
- We're looking for a Marketing & Growth Operations Manager to build on the early foundations of our marketing operations function
- You'll partner with our Head of Growth Marketing, our Growth PM, and the broader RevOps org to enable pipeline generation and revenue growth
- To do this, you will own the evolution of marketing attribution, lead-scoring and nurture processes, and close the gap between our self-serve and sales-managed motions
- Your first project: audit the marketing and self-serve funnels end-to-end to understand what's measured, what's broken, and where the gaps are
- Once that diagnostic picture is clear, you'll move into solutioning — measurement, attribution, and forecasting
- Own and manage marketing attribution, building the systems needed to see where marketing spend is winning, losing, and where to invest next
- Build and ship a product-qualified-lead (PQL) scoring model that hands self-serve users to Sales with a process Sales can act on
- Identify and close root causes of funnel leakage across the self-serve and inbound marketing motions — with before/after evidence, not just a diagnosis
- Move cost/efficiency metrics — CAC, CAC payback, cost-per-lead, cost-per-qualified-opportunity — through real experiments and interventions you run yourself
- Own the on-ramps and off-ramps between the self-serve and sales-managed funnel, in partnership with our Growth PM
- Partner with our BDR team to improve outbound efficiency and automate list management
- Bring order to a marketing tech stack that today spans HubSpot, Salesforce, and Braze — improving orchestration between systems rather than working around the gaps
- Become a trusted source of truth on funnel performance for Growth, Marketing, and Sales Ops
Advantages
- Competitive coverage of medical, dental and vision insurance for employees
- Education & learning stipend for personal growth and development
- Flexible vacation time
- Work from home stipend to help you succeed in a remote environment
📌 Marketing & Growth Operations Manager (Toronto)
🏢 Float
📍 Toronto