Marketing Specialist

Company: StudioFlow

Location: Victoria, BC, Canada (primarily remote, with 1-2 days a week in our downtown office)

Employment Type: Full-time

Reports to: Client Delivery Manager

Works closely with: Account Manager and Client Fulfillment Manager ABOUT STUDIOFLOW At StudioFlow, we build long-lasting partnerships with dance studios across North America looking for year round, predictable growth. We are a full stack growth partner; combining paid advertising, custom ad creative, landing page design, and CRM automation into one partnership that gives studio owners predictable, controllable enrollment all year long. THE CULTURE Fast-growing startup atmosphere

High ownership, low micromanagement

Results-driven but relationship-first

Explicit systems, expectations, and support

Focus on long-term team building with opportunity for career growth ABOUT THE ROLE At StudioFlow, Marketing Specialists are the executors behind the client service. You'll handle full campaign execution, from Meta and Google Search ads to landing pages/funnels, creative management, and CRM automation, reporting to the Account Manager. You'll join client calls to support the Account Manager, but won't lead them.

Success in this role comes from turning strategy into flawless execution, catching problems early, and giving the Account Manager and clients what they need to keep the client relationship moving forward.

KEY RESPONSIBILITIES Digital Advertising Management

Build, launch, and manage Meta advertising campaigns for assigned studio accounts, monitoring daily performance and adjusting targeting/budgets under the Account Manager's direction





Support Google Search advertising campaigns, including keyword research, ad copy drafting, and bid management

Flag underperforming campaigns and test audience/budget adjustments to improve cost-per-lead Creative Content Management

Write creative briefs for the design and video editing team based on campaign goals, seasonal themes, and client brand guidelines

Manage the ad creative revision workflow; routing drafts for feedback, tracking versions, and keeping production on schedule

Coordinate with designers and video editors on continuous ad testing and creative refreshes Post-Click Optimization

Build and maintain landing pages and funnels for client campaigns

Test layouts, copy, and offers to improve conversion from click to trial/enrollment

Set up and manage automated workflows (email/SMS nurture sequences, lead follow-up, CRM triggers) to move leads through the funnel without manual intervention Reporting

Compile campaign data into client dashboards and monthly/quarterly reports

Support the Account Manager in preparing for client strategy calls by pulling performance insights and flagging optimization opportunities

Respond to day-to-day client requests routed through the Account Manager WHO YOU ARE You are a critical and creative thinker.



You can develop campaign strategies that work towards achieving client’s business objectives. You are a self-driven curious problem solver.

You can look at a campaign's numbers, spot what's not working, and bring a fix to the Account Manager. You're comfortable moving between ad platforms, different software tools, creative briefs, and CRM workflows without losing sight of the bigger picture. You’re eager to join a fast-growing, small team with big plans for the future.

And excited about the opportunity to become a leader as we continue to build our team.

REQUIREMENTS Must-have

1-3 years of marketing experience

Canadian Resident

Strong written and verbal communication skills

Experience managing multiple projects and timelines simultaneously Nice-to-have A love for dance and/or experience in dance studio

Undergraduate degree in Business, Marketing, or a related field

Experience working at a marketing agency

Experience managing paid media campaigns (Meta ads and Google Search ads) Familiarity with CRM/automation tools Experience with design / creative development Familiarity with remote work (although our team works hybrid, remote and in-person, we communicate with all clients remotely over video calls) COMPENSATION $45,000 - $65,000 CAD Salary

2 weeks paid vacation to start, increasing with tenure

Paid sick days

Fast career growth potential; as an early team member on a growing startup team, high performers can move into senior and leadership roles quickly

Hybrid work flexibility (primarily remote, with 1-2 days a week in our downtown office)

📌 Marketing Specialist (Victoria)
🏢 StudioFlow
📍 Victoria