The Digital Strategist transforms data into arguments with tangible results. With a good understanding of technologies, performance reports, and SEO practices, the Digital Strategist ensures careful follow-up of their clients’ digital assets. They understand the market, think about the best ways to reach targets, and showcase the work of both their colleagues and clients. Does that speak to you?

- Office:
Québec, QC
- Status:
Full-time

Qualifications/Personal Qualities

- Bachelor’s degree in marketing, communication, or any other related field

- Minimum of 5 years of experience

Skills/Tasks

- Audit digital activities and assets of various brands and their competition

- Develop digital strategies for a variety of projects, including web and mobile platform development, advertising campaigns, and acquisition

- Identify conversion goals and add value to digital platforms

- Participate in the user experience (UX) design process





- Know the key KPIs and be able to interpret them properly

- Define performance indicators (KPIs) related to strategic directions and ensure they are monitored and continuously optimized

- Conduct strategic monitoring activities

- Stay up to date on new technologies and digital practices

- Have experience with Google Ads, Google Analytics, Facebook Ads, Google Tag

- Manager, LinkedIn Ads, and email marketing tools

- Have experience in developing digital marketing strategies

- Know best SEO practices and be able to apply recommendations for optimizing the organic ranking of a web platform

- Explain and present technologies, digital marketing strategies, and performance reports

- Perform any other related tasks

📌 Digital Strategy (Canada)
🏢 IMÉDIA firme créative
📍 Canada