Take on a pivotal role as Trade Marketing Manager in Laval, Quebec. This hybrid position focuses on executing BTL marketing strategies to enhance brand visibility and market performance. You will lead the development and execution of trade programs while collaborating with cross-functional teams to align strategies with sales goals.

Your analysis of market data will guide the effectiveness of promotional campaigns and continuous improvement efforts. Additionally, managing the marketing budget will be essential for ROI optimization. Key Responsibilities:

- Architect promotions and events tailored to market needs
- Evaluate effectiveness using insights and market data
- Collaborate with cross-functional teams for execution success
- Manage the trade marketing budget for optimal results
- Mentor Brand Activity Managers for skill growth Requirements:
- 5 years in a marketing role in consumer packaged goods
- Demonstrated success in executing marketing plans
- Robust business acumen and team leadership skills
- Excellent data analysis capabilities
- Bilingual in English and French with travel flexibility Utilize your expertise to drive impactful marketing strategies in this Trade Marketing Manager role.

📌 Trade Marketing Leadership Role (Laval)
🏢 Sleeman Breweries
📍 Laval