Brand & Retail Marketing Coordinator (Canada)

Brand & Retail Marketing Coordinator (Canada)

03 Aug
|
NEW ROOTS HERBAL
|
Canada

03 Aug

NEW ROOTS HERBAL

Canada

New Roots Herbal

About Us

We are seeking a dynamic and organized Brand & Retail Marketing Coordinator with 3–5 years of experience to support brand development, retail marketing initiatives, product launches, and promotional campaigns.

Launch your marketing career with a high-impact role! Join our team of eight (8) marketing professionals to gain valuable experience, develop versatile marketing skills, bring your fresh perspective and new ideas, and share your knowledge of the latest digital trends and artificial intelligence. You will contribute to projects that have real-world effects while learning from experienced professionals in a supportive environment.

Main Tasks and Key Responsibilities

Marketing Content Creation/Digital Marketing

Write, revise, translate, and adapt content for various marketing materials (web banners, web pages and product pages, promotional posters, radio and television commercials for stores, newsletters, documents for the sales team, etc.).

Develop clear and engaging messages tailored to different

target audiences.

Participate in the creation of content for videos, podcasts and other digital initiatives.

Contribute to the optimization of web pages and digital content.

Participate in improving the user experience and showcasing products online.

Support various projects related to digital platforms and e-commerce.

Social Media and Special Projects

Participate in brainstorming sessions and content creation for social media.

Support the execution of contests, partnerships, and collaborations with influencers.

Post content on social media platforms (Facebook, Instagram, Tik Tok, LinkedIn, etc.).

Manage and support community engagement (Facebook,



Instagram, Tik Tok, LinkedIn, etc.).

Contribute to various strategic projects related to innovation, digital content, and brand development.

Sales Team Support

Act as the resource person for the sales team to address their in-store needs.

Create and coordinate customized promotional tools for retailers.

Develop product positioning documents, sales pitches, and competitive analyses.

Product Launches and Brand Management

Conduct market research and competitive analysis to identify trends and opportunities.

Participate in the creation of new concepts, product names, and packaging elements.

Collaborate with internal teams on label development and product positioning.

Support the preparation of marketing materials associated with new product launches.

Marketing Campaigns

Participate in the development of promotional campaigns.

Contribute to the writing of slogans, key messages, and campaign materials.

Ensure brand message consistency across all communication channels.

Trade Shows and Events

Plan, manage, and organize trade shows and other marketing events.

Develop promotional materials for use at events.

Collaborate with internal teams to ensure consistent and engaging brand experience.

Required Competences and Skills





Excellent understanding of adaptive AI, ability to design marketing ecosystems and analytics tools

Excellent writing skills in English and French (English is required as we have stores across Canada)

Proficient with the Microsoft Office Suite

Solid interest in brand marketing, consumer products, and content creation

Analytical mindset and ability to transform information into impactful messages

Strong organizational skills, autonomy, and attention to detail

Creativity, curiosity, and a desire to learn

Be meticulous and attentive to details

Proven team player who is both flexible and adaptable

Interest in naturopathy / natural products is an asset

Education

Bachelor of Business Administration (BBA) with a concentration in Marketing, or equivalent education 3 - 5 years of brand, retail, or trade marketing experience, with AI marketing knowledge

Schedule

Permanent full-time position (40 hours per week)

Monday to Friday, 9:00 a.m. to 5:00 p.m.

On-site position (3405 F.-X.-Tessier Street, Vaudreuil-Dorion, QC, J7V 5V5)

Advantages

Competitive salary

Insurance coverage

Free on-site parking

Work-life balance–friendly environment

Additional Information

Ready to take on your first major professional challenge? Send us your application (resume and brief cover letter) to [email protected]. We look forward to reviewing your application! (Only selected candidates will be contacted.)

To apply, please send your resume by email to [email protected]

Only candidates selected for an interview will be contacted. No Agency please.

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📌 Brand & Retail Marketing Coordinator (Canada)
🏢 NEW ROOTS HERBAL
📍 Canada

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