About The RoleUber Advertising is seeking a strategic, commercially‑minded Vertical Insights Partner for the US & Canada region. You will focus on using data to answer the "Why Uber?" question for our prospective clients.You will be the hands‑on expert who mines our massive first‑party database and integrates third‑party research to build the narratives that open doors and close deals. You will act as the bridge between raw data and revenue, equipping the US & Canada Sales team with the audience profiles, vertical trends, and consumer behaviors they need to challenge the status quo and win investment.What You’ll DoPre‑Sales Narrative & StorytellingDrive the Pitch: Equip the sales team with data‑backed stories that highlight the unique value of Uber’s audience compared to competitors.Platform Details: Create detailed platform narratives using internal data to show clients exactly how our platforms influence our consumers’ day‑to‑day lives.Visual Storytelling: Translate complex datasets into transparent, compelling slides and narratives that Sales can immediately deploy in client meetings.Data Execution (1st & 3rd Party)Hands‑on SQL Analysis: Leverage solid SQL proficiency to independently query first‑party databases, hunting for insights yourself to validate hypotheses.Integrated Research: Blend survey‑based consumer sentiment (3rd party/primary research) with hard behavioral data (1st party) to uncover the "why" and "what" of consumer behavior.Market Trends: Identify market trends in US & Canada to help position Uber Ads as a thought leader, identifying strategic gaps in the market and building research plans to address them.Strategic Support & CollaborationSales Consultation: Act as a go‑to consultant for the US & Canada Sales leadership,



ensuring research initiatives align with regional go‑to‑market strategies.Global Alignment: Collaborate with Scaled Research Team Leads to leverage global frameworks while customizing narratives to address the specific nuances and cultural context of the US & Canada market.Innovation: Leverage AI tools to scale insight generation and automate the pattern recognition process.Basic Qualifications3+ years’ experience in consumer insights, market research, or data analytics, specifically within digital media or advertising.SQL Proficiency: Comfortable writing queries to extract behavioral data to supplement research findings.Primary Research Experience: Designing or analyzing survey questionnaires and 3rd party research.Pre‑Sales/Pitch Experience: A portfolio or track record of creating data‑driven narratives that were used to influence stakeholders or clients.Bachelor’s degree.Preferred Qualifications4+ years’ experience in a hybrid role blending quantitative research (surveys) and data analytics (behavioral).Commercial Acumen: Experience working directly with Sales or Marketing leadership in a high‑growth tech or media company.Vertical Expertise: Experience analyzing specific verticals (e.G., Travel, Auto, Entertainment) to find unique consumer angles.Tooling: Experience with AI tools for content creation or data analysis.For Canada‑based roles: Uber may use artificial intelligence (AI) tools to support parts of our recruiting process; however, Uber employeesmake the ultimate selection and hiring decisions.This advertisement relates to a current, existing vacancy.For Canada‑based roles: The base salary range for this role is CAD$88,000 per year - CAD$98,000 per year. You will be eligible to participate in Uber’s bonus program, may be offered an equity award & other types of comp. You will also be eligible for various benefits. More details can be found at https://www.Uber.Com/careers/benefits.#J-18808-Ljbffr

📌 Vertical Insights Partner: Us/C, Measurement Science, Ads - C$88,000 - C$98,000 A Year (Toronto)
🏢 Uber
📍 Toronto