Elevate Manulife Bank's growth initiatives as a Strategic Marketing Manager. Drive successful go-to-market strategies and leverage technology for enhanced operational efficiency in this hybrid role.
Reporting to the Director of Growth and GTM, you will lead the execution of growth strategies and oversee all GTM initiatives. This position requires 6+ years of experience in GTM execution, robust communication skills, and the ability to innovate through technology and AI optimization.
Key Responsibilities:
Lead end-to-end GTM strategy execution for digital sales
Collaborate with cross-functional teams to align efforts
Manage resources to ensure on-time initiative delivery
Monitor GTM strategy progress and health
Facilitate Agile operations including sprint planning
Requirements:
6+ years in GTM strategies and execution
Bachelor’s degree in Business or Marketing
Experience in optimizing processes with technology
Proficiency in CRM and marketing analytics tools
Solid leadership and stakeholder engagement skills
Drive growth and innovation at Manulife Bank as you implement effective strategic marketing initiatives.
J-18808-Ljbffr