02 Aug
|
Iovate Health Sciences International
|
Toronto
02 Aug
Iovate Health Sciences International
Toronto
Are you passionate about making a difference in the workplace? Do you thrive in a fast-paced, innovative environment? Iovate Health Sciences International Inc. is looking for a agile and dedicated Brand Manager, Performance Brands to join our team!Job Title: Brand Manager, Performance BrandsLocation: Oakville ON- Hybrid (3 days in office)Employment type: FTReports to: Senior Director, Performance BrandsCompensation: $90K+ (CDN)Position SummaryThe Brand Manager, Performance Brands is responsible for driving brand demand, masterbrand storytelling, and global campaign activation across North America and International markets. This role partners closely with the Senior Director, Performance Brands to translate long‑term brand strategy into impactful, scalable marketing initiatives that build awareness, engagement, and commercial momentum.The Brand Manager acts as a key marketing leader for MuscleTech, ensuring innovation platforms, masterbrand campaigns, and core product initiatives are activated consistently and effectively across global markets — moving beyond localized adaptation to true campaign extension and awareness growth.Key ResponsibilitiesLead development and execution of integrated marketing campaigns across North America and International marketsDrive demand generation initiatives to increase brand awareness, engagement, and trial globallyTranslate innovation platforms and masterbrand initiatives into clear, scalable storytelling and campaign assetsDevelop global marketing toolkits and activation frameworks for regional markets and distributorsPartner with Digital, Social, Influencer, and Media teams to build brand heat and cultural relevanceSupport innovation launches by developing strong positioning, messaging,
and launch activation plansPartner with regional stakeholders to localize campaigns while maintaining brand consistency and equityTrack campaign performance and awareness metrics across markets to identify opportunities for optimizationSupport pricing, promotional, and commercial strategies in partnership with Sales and FinanceManage agency partners and external vendors supporting campaign development and executionAssist in budget planning, ongoing management of brand P&L and ensure compliance with approved marketing investmentsCollaborate with cross-functional teams to ensure timely and effective execution of brand initiativesQualificationsPost‑Secondary Education in Business Administration, Marketing, or related field5–8 years of brand or marketing experience within CPG, nutrition, or performance‑driven categoriesDemonstrated experience developing and executing integrated marketing campaignsStrong storytelling, copywriting, and presentation skillsAnalytical mindset with experience reviewing campaign performance and marketing effectivenessExperience working across multiple markets or global brand environments preferredAbility to operate effectively in fast‑paced, matrixed organizationsA strong understanding of the diet and sports nutrition marketsProficient in the use of MS Office SuiteWhat We OfferWorld class gym, and external basketball courtCompetitive compensation packageEmployee Assistance ProgramCompany RRSP MatchingPaid vacation & 5 personal daysEmployee Engagement EventsProduct & Swag from our industry leading brandsProfessional career developmentOpportunities for Global career exposure without the need to relocate!We do use automated systems (AI) to screen, assess, or select applicants for this posting.We will retain a copy of this publicly advertised job posting, any application forms, and application materials for 3 years after the posting is removed from public access, as required by law. By applying you consent to our retention and use of your information for the purposes of recruitment.#J-18808-Ljbffr
📌 Brand Manager, Performance Brands - C$90,000 A Year (Toronto)
🏢 Iovate Health Sciences International
📍 Toronto