Join Upland Software’s Ottawa team as a Marketing Manager. Spearhead go-to-market initiatives and demand generation in a full time, in office capacity.
In this role, you will implement vertical-specific marketing strategies targeting key industries. You’ll partner with sales and product teams to craft clear messaging and produce high-quality content that drives buyer engagement. Your ability to analyze campaign performance will be crucial for ongoing improvements and success.
Key Responsibilities:
• Outline go-to-market initiatives for sales alignment
• Produce tailored content for key buyer personas
• Leverage insights to refine marketing programs
• Monitor and analyze campaign effectiveness
• Support webinars and outbound campaigns as needed
Requirements:
• Minimum of 5 years in enterprise SaaS marketing
• Proven expertise in content simplification
• Ability to handle multiple initiatives at once
• Robust collaboration skills with sales teams
• Organizational skills and attention to detail
Lead marketing innovations and enhance customer engagement with Upland Software in Ottawa.
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