Drive customer engagement and loyalty as a Senior Manager of Campaign Strategy at BMO in Toronto. Lead data-driven initiatives and optimize communication for diverse customer segments in a hybrid role.

In this strategic leadership position, you will define and execute targeted communication strategies to enhance customer experiences. Your focus will be on using advanced analytics, AI-driven tools, and personalization to meet business goals while adhering to regulatory standards. Experience in financial services is essential for success in this role.

Key Responsibilities:



• Develop the Blue Rewards communication strategy across customer segments • Implement personalized campaigns using data insights and predictive models • Manage omnichannel communications to maximize engagement • Ensure compliance with regulatory standards and privacy laws • Lead and mentor a high-performing analytics team

Requirements: • 10+ years of marketing experience, with 5+ years in leadership • Bachelor’s in Marketing or related field; Master’s preferred • Robust expertise in CRM and analytics tools • Proven track record in data-driven communication • Deep understanding of customer lifecycle in banking

Lead personalized communication strategies and enhance customer loyalty at BMO through strategic use of analytics and innovation. #J-18808-Ljbffr

📌 Senior Manager Campaign Strategy At Bmo Toronto
🏢 Bank of Montreal
📍 Toronto