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Head of Talent Acquisition @ Peninsula Canada | Talent Acquisition Job Title: Head of Field Sales - West
Department: Field Sales
About Us
Peninsula Canada is a provider of external HR and OHS solutions; including, employment relations and health and safety advice, consultancy, BrightHR Software and Peninsula brAInbox. We are providers to small and medium-sized businesses located throughout British Columbia, Alberta, Saskatchewan, Manitoba, Ontario, Nova Scotia, New Brunswick, Newfoundland and Labrador; with foreseeable plans of branching out to all provinces in Canada! Peninsula is a division of the Peninsula Group, based in Manchester, UK which operates in the UK, Ireland, Australia, New Zealand and, most recently, Canada. We employ over 3,400 people globally! Peninsula opened its first Canadian office in Toronto in September 2017 and has quickly become one of the fastest growing companies.
The Role of Head of Field Sales - West
The Head of Field Sales provides ongoing coaching and leadership to the Business Development Managers (BDM) who are responsible for prospecting new accounts. The Head of Field Sales will also contribute to the direction of sales practice, processes and measures.
As the Head of Field Sales you will manage and support the day to day activities of BDMs to help drive key sales metrics of sales, units and overall Peninsula Business objectives.
Day-to-Day Duties and Responsibilities
Develop, implement and execute effective sales strategies for the Sales team
Ensure BDMs maintain consistent performance against their assigned Performance Metrics
Conduct weekly and monthly Business review meetings and provide key measures and performance metrics for the senior leadership team
Lead team meetings, conducts 1 on 1 meetings and individual learning and development




Understanding of key activity and to be able to resource and adjust team availability to meet meeting and client requirements
Join meetings (onsite/virtual) to help coach and develop BDM, assist in the sales cycle to ensure we improve our conversion ratios
Minimum of 50 ride alongs per quarter with BDMs
Leadership
Recruit, coach and develop staff. Monitor and measure sales activity, establish performance objectives and provide feedback, recognize and reward performance and motivate the team.
Pipeline/Activity Management
Ensures that BDMs follow up on daily opportunities and continue to drive new business, client referral leads and cold calling metrics to achieve the daily/weekly/monthly targets
Working with Digital Marketing – tracking performance – conversion ratio, lead type priority and overall sales performance
Working with Events Team on local and national events to help drive sales from events or Partners
Ensuring contract or any discount (working closely with finance), paperwork or non- standard requests are properly reviewed and vetted
What you Bring to the Team
Enjoys working in a fast paced, highly rewarding team workplace
10+ years sales experience in prospecting, developing and closing leads for new business
10+ years in sales management experience leading a team
Experience in HR, HR Technology, software sales or other consulting related fields
Proven track record in SMB and Commercial/Mid-market sales with B2B outside sales
Independent decision making and accountability for execution of business objectives for all areas of responsibility
Thorough understanding of client’s needs,



strong understanding of internal policy and procedures and strong written and verbal communication skills
Salesforce experience an asset. Comfortable using Excel/Word
Must have a Valid Drivers License
Skills
Results oriented
Organizations skills
Talent and Self Development
Strategic thinking and leadership
Why Work for Peninsula?
Day off on your birthday
Benefits Plan with Health and Dental Coverage (and more)
We offer a Registered Retirement Savings Plan (RRSP) Matching Program
Vacation Days increase after 2 and 5 years’ service
Peninsula is a highly motivated enterprise that promotes an entrepreneurial culture. Peninsula is committed to an inclusive, equitable, and accessible workplace where all employees are values. Accommodations are available upon request for candidates participating in our selection process.
Seniority level Seniority level Director
Employment type Employment type Full-time
Job function Job function Sales and Business Development
Industries Human Resources Services
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📌 Head of Field Sales - West (British Columbia)
🏢 Peninsula Canada
📍 British Columbia