Lead customer engagement as Phoenix's Senior Lifecycle Marketing Manager in Toronto. Drive cutting-edge strategies to enhance retention, lifetime value, and create seamless customer experiences.
In this senior role within Phoenix’s Marketing team, you will focus on full-funnel marketing initiatives that foster customer loyalty. By optimizing engagement across various touchpoints, your leadership will be key in activating long-term relationships with clients. This position requires a team-oriented, on-site approach to lifecycle marketing.
Key Responsibilities:
• Own lifecycle marketing strategy from onboarding to churn prevention
• Develop multi-channel campaigns including Email and SMS
• Segment customer base for personalized messaging




• Manage automated workflows using Klaviyo effectively
• Create dashboards to track retention and customer value
Requirements:
• 5+ years in DTC or B2C Lifecycle Marketing
• Proficient in Klaviyo and data-driven strategies
• Solid leadership in cross-functional team dynamics
• Familiarity with Figma and design tools preferred
• Analytical skills for performance reporting and optimization
Shape the future of healthcare in Canada at Phoenix by enhancing customer journeys.
J-18808-Ljbffr

📌 Senior Lifecycle Marketing Manager Toronto
🏢 Bilinguallink
📍 Toronto