Elevate your career with CIBC as a Group Product Manager focused on digital channels for card acquisition. Utilize your expertise in strategic planning and digital marketing to drive client growth in a hybrid work setting.

As a key member of the Everyday Banking Acquisition team, you will oversee initiatives for credit card account acquisition through digital channels at CIBC. This role involves executing strategic proposals and managing client acquisition offers while enhancing revenue through targeted campaigns. Strong leadership skills and collaborative relationships with internal partners will be essential for success.

Key Responsibilities:
• Develop and execute digital acquisition strategies
• Manage client acquisition campaigns for credit card products




• Monitor and interpret business results to recommend initiatives
• Collaborate with partners to ensure alignment of strategies
• Optimize annual marketing media budget and identify new opportunities

Requirements:
• Proven experience in product management and strategy
• Expertise in digital marketing and acquisition strategies
• Strong analytical and communication skills
• Familiarity with performance tracking tools and SEO
• Experience in paid digital marketing campaigns is an asset

Drive impactful client acquisition initiatives and contribute to cutting-edge strategies at CIBC.
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📌 Digital Acquisition Group Product Manager at CIBC (Ontario)
🏢 Canadian Imperial Bank of Commerce
📍 Ontario