My client is a publicly traded, global digital performance agency who are currently expanding their Toronto team and seeking a Digital Marketing Manager (PPC Specialist) to support their growing North American client base. They combines proprietary marketing technology with expert-led paid media strategy to deliver scalable, data-driven growth solutions for brands across industries.

The Opportunity

They are looking for someone who can manage end-to-end PPC and paid search campaigns, partnering directly with clients to develop, implement, and optimize performance strategies aligned to business KPIs. This role offers the opportunity to work in a collaborative, high-performance environment with international exposure and solid growth potential.

Key Responsibilities

- Manage SEM and PPC campaigns across Google Ads, Meta, and Microsoft Ads.
- Develop and execute performance strategies based on data analysis.




- Own client relationships across North America.
- Oversee tagging, tracking, and pixel implementation.
- Ensure data integrity across GA4, GTM, CRM and ad platforms.
- Analyze performance and present strategic recommendations.
- Coach and support junior team members.
- Maintain QA processes and campaign documentation.

Requirements

- 6+ years overall agency/media experience.
- 2+ years of hands‑on PPC experience.
- Multichannel paid media experience.
- Strong analytical and data interpretation skills.
- Experience with tracking and performance attribution.
- Authorized to work in Canada.
- Bachelor’s degree preferred.

Happy to work hybrid (4 days in office). Salt is acting as an Employment Agency in relation to this vacancy.

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📌 Digital Marketing Manager – PPC (Toronto)
🏢 Salt Digital Recruitment
📍 Toronto