01 Aug
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Fulfillment IQ
|
Toronto
01 Aug
Fulfillment IQ
Toronto
General InformationJobTitle: MarketingDirectorLocation: Toronto, ON (Hybrid)Job Type: Full-TimeReporting Line: Chief Revenue Officer (CRO) / Chief Strategy OfficerSalary Range:Base: $150k–$170k CAD per yearBonus: 15-20%Total Compensation (w/bonus + Equity): $170 - $205 CAD per year (negotiable)About Fulfillment IQ (FIQ)Fulfillment IQ is a supply chain engineering and transformation company that helps brands, retailers, and 3PLs design, build, and scale high-performance logistics operations.We work at the intersection of strategy, operations, and technology where we solve complex, real-world problems across warehouse design, automation, order management, transportation, and end-to-end supply chain execution.Our teams combine deep domain expertise with solid technical capability, delivering outcomes through consulting, systems implementation, and proprietary platforms that accelerate time-to-value and reduce delivery risk.If you enjoy working in complex environments, partnering closely with clients, and seeing your work make a tangible impact on how global commerce moves, this is the place where your skills and judgment truly come to life.Role OverviewThe Marketing Director is accountable for building and leading Fulfillment IQ’s revenue-aligned marketing function.This role owns the full marketing strategy across demand generation, positioning, messaging architecture, and revenue contribution. The Marketing Director is responsible for translating company strategy into a scalable marketing engine that drives predictable pipeline, strengthens market authority, and directly supports enterprise sales growth.This is a leadership role, not just a campaign execution role. The Director sets direction, defines standards, builds capability, and ensures marketing operates as a strategic revenue partner to Sales and Partnerships.MandateDefine and lead FIQ’s marketing strategy aligned to revenue and company growth targetsOwn pipeline generation targets and marketing-attributed revenue contributionBuild scalable demand generation systems and performance infrastructureLead positioning and messaging for complex supply chain and enterprise transformation offeringsEstablish marketing as a core strategic lever within the GTM organizationMust Have8–12 years in B2B marketing leadership rolesExperience leading marketing strategy in enterprise or services-led GTM environmentsDemonstrated accountability for pipeline and revenue contributionExperience managing budget and influencing executive-level decisionsStrong strategic thinking and structured problem-solving capabilityExperience building or scaling marketing teamsSupply chain, logistics, or complex operations experience strongly preferredKey ResponsibilitiesMarketing Strategy & Revenue ArchitectureDevelop annual and quarterly marketing strategy aligned to revenue targetsTranslate corporate strategy into structured marketing programsDefine target segments, value propositions, and growth prioritiesOwn the marketing contribution to revenue forecastDemand Engine & Funnel GovernanceArchitect the full funnel from awareness to opportunityEstablish scoring frameworks, attribution models, and pipeline reporting standardsIdentify structural conversion gaps and drive cross-functional correctionSet performance targets across funnel stagesSales & Executive AlignmentOperate as strategic marketing partner to CRO/ CSO and Sales LeadershipParticipate in revenue planning and pipeline review discussionsEnsure tight integration between campaign strategy and enterprise deal motionEstablish clear feedback loops with SalesTeam & Capability LeadershipBuild and mentor the marketing functionDefine operating rhythm, standards, and accountability metricsElevate marketing maturity from tactical execution to strategic revenue partnerManage budget allocation and performance ROIMarket Authority & Brand PositioningShape FIQ’s positioning in supply chain engineering and transformationEnsure thought leadership reinforces enterprise credibilityGuide content architecture and narrative consistencyOversee owned channels and strategic visibility effortsCreate clear product, service, employee and candidate value propositionsWhat Success Looks Like in the First 90 Days30 DaysAudit marketing performance, funnel, ICP alignmentAlign with CRO on revenue targets and expectationsEstablish reporting clarity60 DaysLaunch structured demand strategy aligned to revenue goalsIntroduce performance governance and dashboard standardsCreate the 2026 – 2027 marketing calendar for FIQ90 DaysDemonstrate measurable pipeline impactEstablish marketing as structured,
revenue-aligned growth enginePresent scalable 12-month marketing roadmapKey Performance Indicators (KPIs)Marketing-attributed and influenced revenueQualified pipeline coverage ratio vs revenue targetsFunnel conversion improvements (MQL → SQL → Opportunity → Closed Won)Cost of pipeline / Cost per opportunitySales leadership satisfactionMarketing ROI at program and portfolio levelWhy You’ll Love Working HereWork That MattersYou’ll help solve real operational challenges that directly impact global commerce, customer experience, and supply chain performance.Career Growth That MattersWe invest in mentorship, leadership development, and continuous learning — supporting both vertical growth and long-term career progression.Flexibility to ThriveWe support remote and hybrid work models, flexible schedules, and trust our teams to manage their time responsibly.We Celebrate ImpactFrom project wins to personal milestones, we recognize contribution, celebrate progress, and value consistency over heroics.A Collaborative CultureYou’ll work alongside experienced consultants, engineers, product leaders, and commercial professionals who value ownership, transparency, and high standards.Perks you’ll appreciateHealth & WellnessComprehensive health and dental coverage for you and your family (region-specific plans)Employee wellness programs where applicableTime OffCompetitive paid time off (PTO), sick leave, and public holidaysFlexible leave policies that respect local labor standardsRetirement & Financial SecurityRetirement savings programs and employer contributionsRegion-specific plans (401(k) in the U.S., CPP and supplementary plans in Canada)Professional GrowthDedicated learning and development budgetSupport for skills development, leadership growth, and career progressionFlexible WorkRemote and hybrid work optionsFlexible working hours aligned to role and client needsAdditional PerksEquipment and workstation allowancesInternet and business travel reimbursementsEmployee stock options (ESOP), where applicableTeam events, meetups, and company offsitesLife at Fulfillment IQFulfillment IQ is a people-first company built in trust, collaboration, and ownership. We are proud to be an equal opportunity employer and are committed to building a diverse, inclusive, and high-performing workplace.Learn More About UsWebsite: fulfillmentiq.ComLinkedIn: Fulfillment IQSpotify: eComLogistics Podcast SpotifyYouTube: eComLogistics Podcast YouTube#J-18808-Ljbffr
📌 Marketing Director - C$150,000 - C$205,000 A Year (Toronto)
🏢 Fulfillment IQ
📍 Toronto