Are you a dynamic and driven sales professional looking to take your career to the next level? Crawford Packaging is seeking an enthusiastic Packaging Specialist to join our team. In this role, you will leverage your exceptional communication skills and strategic mindset to build lasting relationships with clients, drive sales growth, and expand our market presence. If you have a passion for sales, a proven track record of exceeding targets, and the ability to thrive in a fast-paced environment, we want to hear from you!

Job Type: Full-time, Permanent

Duties and Responsibilities

Primary Responsibilities

- Prospecting and Networking: Identify and target potential customers through networking events, industry conferences, and cold calling to expand the customer base.
- Face-to-Face Meetings: Schedule and conduct face-to-face meetings with potential and existing customers to understand their needs, present product demonstrations, and negotiate deals.
- Relationship Building: Cultivate strong relationships with customers by providing personalized attention, addressing their concerns, and offering solutions that meet their business objectives.
- Market Intelligence: Gather market intelligence by staying informed about industry trends, competitor activities, and customer preferences to identify new opportunities for business growth.
- Travel: Travel to customer sites, attend meetings and training, and participate in events within the assigned territory to maintain a visible presence and develop rapport with customers.
- Sales Reporting: Prepare regular sales reports, including forecasts, pipeline updates, and activity summaries, to track progress towards targets and provide insights to management.
- Negotiation: Negotiate contracts, pricing, and terms of sale with customers to secure profitable deals while maintaining customer satisfaction and loyalty.
- Lead Generation: Use various methods such as cold calling, email campaigns,



and social media to generate leads and identify potential customers.
- Sales Presentations: Conduct sales presentations remotely via phone, video conferencing, or online platforms to showcase products or services to potential customers.
- Customer Engagement: Build relationships with customers through regular communication, understanding their needs, and providing solutions to meet those needs.
- Quoting and Pricing: Prepare and provide quotes to customers, negotiate pricing, and terms of sale to secure orders.
- Follow-up: Follow up with leads and customers to ensure satisfaction, address any concerns, and upsell or cross-sell additional products or services.
- CRM Management: Maintain accurate records of customer interactions, update contact information, and track sales activities using a customer relationship management (CRM) system.
- Collaboration: Collaborate with the outside sales team, marketing department, and other internal stakeholders to maximize sales opportunities and achieve targets.
- Product Expertise: Maintain a deep understanding of the company's products or services, including features, benefits, and competitive advantages, to effectively communicate value propositions to customers.
- Additional Duties as required by Manager

Job Qualifications

- 1-2 years of experience in sales or business development preferred (knowledge of packaging and distribution is advantageous)
- Prior experience in solution-based selling is a plus
- Proficiency with an ERP system and above-average knowledge of Microsoft Office




- Exceptional customer service skills combined with active listening abilities and meticulous attention to detail
- Strong interpersonal skills for interactions with both internal and external stakeholders
- Excellent written, verbal, and presentation abilities, with a knack for delivering compelling presentations
- Proactive approach and ability to work autonomously
- Effective organizational and time management skills
- Commitment to personal and professional growth
- Proficiency in data analysis to inform discussions and achieve objectives
- Comfortable in a dynamic and rapidly evolving environment, adept at navigating and resolving ambiguity

About Us

Established in 1963, Crawford Packaging is North America’s leading distributor for innovative packaging automation equipment, materials, service, and support. We work with customers ranging from small start-ups to large-scale operations in industries such as manufacturing, industrial, distribution, produce, food processing, and more. As a recent award recipient of Canada’s Best Managed Companies, our company culture bonds us together and creates conditions for success.

Equal Chance & Diversity Statements

We are an equal opportunity employer. Crawford Packaging is committed to fair and equitable recruiting practices in accordance with the Accessibility for Ontarians with Disability Act (AODA). Persons with disabilities are encouraged to come forward at any stage of the recruitment process to request accommodations if needed.

Crawford Packaging supports and values diversity and offer equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, and gender identity. Crawford Packaging also welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.

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📌 Packaging Specialist (Entry Level) (Brampton)
🏢 Crawford Packaging
📍 Brampton