Join Maple as a Strategic Marketing Insights Manager, where you will enhance marketing performance through analytical insights. Focus on establishing effective measurement systems across the organization. This position is ideal for experienced professionals with a solid background in marketing analytics and data science.
You will play a pivotal role in advancing Maple's strategic insights initiatives while optimizing reporting frameworks. Your influence in shaping marketing strategies through transparent, actionable narratives will be crucial.
Key Responsibilities:
Lead the development of marketing attribution models
Support data-driven recommendations for planning cycles
Design experimentation frameworks for testing hypotheses
Implement scalable systems for performance reporting
Manage integration of AI technologies into insights generation Requirements:
7+ years in marketing analytics and data science
Experience in marketing mix modeling and performance analysis
Ability to present complex insights to senior stakeholders
Familiarity with BI tools such as Looker or SQL
Solid grasp of full-funnel digital marketing strategies Amplify marketing effectiveness at Maple through your expert insights and strategic framework management.
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📌 Strategic Marketing Insights Manager At Maple Ottawa
🏢 Maple
📍 Ottawa
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