Elevate patient care through strategic marketing at AstraZeneca as a Senior Marketing Manager. Focus on the launch of ENHERTU for breast cancer in Canada while working collaboratively. This role, reporting to the Senior Marketing Manager, emphasizes partnership with cross-functional teams to enhance patient-focused initiatives.
You will lead the development of impactful marketing plans and manage promotional strategies while promoting an inclusive work culture that values diverse perspectives. Key Responsibilities:
Lead marketing strategy development for recent product introduction
Coordinate with alliance partners on marketing initiatives
Ensure collaboration across marketing and sales teams
Create and manage promotional materials with agency partners
Analyze brand performance to optimize profitability
Requirements:
University degree in science or business required
5 years in pharmaceutical industry, 2 years in Oncology marketing
Solid background in digital platforms development
Excellent communication and relationship-building skills
Experience in KOL relationship management is a plus
Contribute to transformative patient solutions with AstraZeneca's dedicated marketing team.