Shape and execute a field marketing strategy that underpins global sales initiatives while driving demand and customer expansion. Collaborate with sales leadership to implement high-impact ABM programs. In this role, you will leverage over a decade of B2B marketing experience to lead marketing strategies that effectively translate corporate messaging into regional campaigns.
You'll manage a talented team while fostering relationships with sales to identify prospects, create marketing materials, and track campaign performance metrics. Key Responsibilities:
Strategize and execute global field marketing initiatives
Identify opportunities for account-based marketing
Plan and deliver engaging marketing campaigns and events
Lead creation of marketing collateral and case studies
Analyze performance metrics to optimize marketing efforts Requirements:
10+ years in B2B field marketing, demand generation
3+ years in a leadership role with team management
Expertise in telecommunications, networking, or AI sectors
Proficient in Salesforce and other marketing tools
Robust communication abilities for executive presentations Utilize your marketing expertise to enhance pipeline progression and drive impactful growth in a energetic market.