Join Scotiabank as a MarTech Personalization Product Owner to transform client engagement. Define personalization capabilities and ensure their successful delivery across channels. As a Senior Manager within the Canadian Banking Personalization team, you will translate business priorities into actionable roadmaps for personalization initiatives.
Collaborating with various teams, you will refine user stories and ensure the effective implementation of digital solutions that drive client engagement and business outcomes. This is a key role that shapes the future of client journeys. Key Responsibilities:
Translate business needs into accurate execution-ready requirements
Lead the delivery of personalization experiences and capabilities
Ensure alignment with business objectives and KPIs
Manage stakeholder engagement and communication
Continuously refine approaches based on performance insights
Requirements:
7–10+ years in product management or digital delivery
Solid familiarity with personalization platforms like Adobe AEP
Demonstrated experience in agile delivery and project management
Ability to manage competing business demands effectively
Solid understanding of campaign lifecycle and performance metrics
Drive engagement and measurable outcomes through personalized client experiences at Scotiabank.
📌 Martech Personalization Product Owner At Scotiabank Toronto
🏢 Scotiabank
📍 Toronto
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