Shape the future of marketing operations as the Director of Marketing Channel Strategy & Operations at Scotiabank in Toronto. Focus on transforming campaign processes and enabling digital delivery excellence. This role demands a leader who can optimize cross-channel marketing strategies to deliver superior outcomes.
You will be responsible for managing campaign operations, leading a team of specialists, and ensuring compliance and risk management across all marketing efforts. Collaboration with senior leadership is essential, along with a keen focus on operational metrics. Key Responsibilities:
Redesign campaign processes to enhance quality and scale
Establish governance frameworks for marketing channels
Develop and implement training programs for best practices
Manage communications around campaign-related issues
Support cross-functional initiatives to drive performance
Requirements:
8+ years in marketing or enterprise operations
Demonstrated project management expertise and leadership
Exceptional communication and stakeholder management skills
Experience in governance and compliance
Familiarity with MarTech tools is a plus
Leverage your skills in strategy and operations to make a significant impact at Scotiabank.
📌 Marketing Strategy And Operations Director Toronto (Canada)
🏢 Scotiabank
📍 Canada
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