Elevate your career as the Email Automation Specialist at AdFarm in Guelph, ON (Hybrid). This role focuses on building, testing, and deploying effective email campaigns.
As the Email Automation Specialist, you will be vital in shaping and executing email strategies for various clients. Your expertise in email development will help ensure automation processes run smoothly. Collaborate with teams to optimize designs while adhering to best practices, ultimately driving results for clients in the agricultural sector.
Key Responsibilities:
• Build and deploy emails in HubSpot and Salesforce Marketing Cloud
• Implement audience segmentation and personalization strategies
• Conduct A/B and multivariate testing for optimization
• Map customer journeys for relevant content delivery
• Analyze performance data for actionable insights
Requirements:
• Bachelor's degree in Business, Marketing, or Computer Science
• 3+ years in email development within an agency
• Solid experience with email platforms like Mailchimp
• Quick response to audience behavior shifts
• Commitment to brand consistency in all communications
Join our dedicated team at AdFarm and leverage your email marketing expertise to create impactful campaigns.
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