Our financial services client is seeking a Senior Campaign Analyst (5+ years) to execute and automate direct marketing campaigns using SAS, SQL, and Unica Campaign Duration: Until 30 Jun (possibility of extension) Location: Downtown Toronto Join a high-performing marketing analytics team within a leading banking environment supporting large-scale customer campaign initiatives.

This role manages end-to-end technical execution of direct-to-consumer campaigns in collaboration with strategy and measurement teams.

The position offers hands-on delivery ownership within a quick-paced, data-driven marketing workplace.

Must Haves Minimum 3 years of campaign or database marketing experience Hands-on expertise with SAS , SQL ,



and Unica Campaign tools Proven ability to perform data analytics and execute direct marketing campaigns Background in business process improvement and customer relationship management Knowledge of the financial services industry Nice to Have Experience in banking or consumer financial products Exposure to campaign automation or recurring program optimization Familiarity with data warehousing environments Robust technical documentation and communication capabilities Responsibilities Review and analyze campaign business requirements and produce Technical Implementation Plans Prepare customer lists using campaign management tools to meet documented technical requirements Develop recurring campaigns with automation in mind and automate campaigns as required Identify issues and recommend improvements to campaign workflow Manage project timelines and deliverables across multiple campaign streams Collaborate with internal partners to communicate project status and technical findings Conduct campaign technical audits and ensure data output accuracy Monitor lead generation file execution processes and ensure compliance with regulatory requirements Troubleshoot critical issues to maintain campaign execution continuity Lead small to medium-sized campaign projects and contribute to process documentation libraries

📌 Senior Campaign Analyst To Execute And Automate Direct Marketing Campaigns Using Sas, Sql, And Unica Campaign Toronto
🏢 S.i. Systems
📍 Toronto