Drive client communication and marketing campaigns with Wealthsimple as a Growth Engagement Specialist. Utilize AI tools while executing multi-channel marketing to enhance client engagement and retention. Wealthsimple is seeking a Growth Engagement Specialist to lead proactive client engagement initiatives.
In this dual technical and creative role, you will oversee marketing campaigns using AI-assisted tools to streamline processes and improve performance. Collaborate with various teams to develop creative client journeys and apply your expertise in consumer performance marketing. Key Responsibilities:
- Execute multi-channel marketing campaigns including email and in-app content
- Utilize AI tools for campaign QA, content generation, and reporting
- Collaborate with product teams to enhance marketing tooling
- Experiment with growth strategies for client activation and retention
- Analyze campaign performance and report on client behaviors Requirements:
- 2-5 years experience with marketing automation platforms
- 1+ year experience coding for email with HTML/CSS
- Strong understanding of audience segmentation techniques
- Familiarity with A/B testing and marketing analytics
- Experience with mobile marketing tactics is a plus Leverage your marketing automation, technical skills, and AI enthusiasm to boost Wealthsimple's client engagement efforts.
📌 Growth Engagement Specialist at Wealthsimple (Toronto)
🏢 Doist
📍 Toronto