Drive customer loyalty and business growth as the Marketing Manager for Engagement Strategies at TD, located in Toronto, Ontario. Your expertise in integrated marketing will transform customer interactions. As a key member of the Marketing Planning team, you will bring over seven years of experience to define and execute strategies for RESL, focusing on Mortgages and HELOCs.

Collaboration will be essential as you partner with various teams to create customer-centric initiatives that enhance retention, leveraging insights to inform actionable marketing strategies. Key Responsibilities:

- Shape clear positioning and value propositions
- Lead strategic customer journey initiatives
- Identify customer opportunities across product lifecycles
- Develop marketing performance measurement frameworks
- Build trusted relationships across functions and teams Requirements:
- Undergraduate degree or relevant certifications
- 7+ years in customer lifecycle and retention marketing
- Strong project and budget management skills
- Advanced marketing strategy and consulting knowledge
- Excellent communication and prioritization skills Leverage your creative approach to marketing while guiding TD’s customer engagement efforts.

📌 Marketing Manager, Engagement Strategies at TD (Toronto)
🏢 TD Bank
📍 Toronto