Drive impactful marketing strategies with Geotab as a Senior Integrated Marketing Manager. Focus on orchestrating execution and collaboration across multiple marketing teams for major product launches. As a Senior Integrated Marketing Manager, you will craft and execute cohesive marketing strategies that elevate Geotab’s market presence.
This position demands collaboration across Product Marketing, Digital, Creative, and more to drive effective GTM efforts. Candidates should possess strong leadership, analytical, and project management skills for success in a dynamic environment. Key Responsibilities:
- Lead strategy and execution for major market launches
- Ensure seamless collaboration among marketing teams
- Craft compelling narratives for targeted campaigns
- Utilize digital channels for early buyer engagement
- Integrate AI-driven tools for competitive influence Requirements:
- 8-10 years in integrated marketing, preferably B2B SaaS
- Bachelor’s degree in Marketing or related field
- Proficiency in tools like Jira and Google Workspace
- Robust tracking of KPIs for launch success
- Experience in telematics or connected transportation preferred Elevate your marketing expertise with Geotab and help reshape the future of technology.