Performance Marketing Manager (Vaughan)

Performance Marketing Manager (Vaughan)

31 Jul
|
BLAZESOFT
|
Vaughan

31 Jul

BLAZESOFT

Vaughan

Location: in-office, full-time (Concord, ON)

About

Twelvio Twelvio is the growth company for brands that dominate social gaming. Founded by 12 industry insiders - growth strategists, performance marketers, and creatives who don't just understand the social entertainment space. They built it. We partner with gaming, sweepstakes, and social entertainment brands at every stage of scale. As we continue to expand, w e are looking for a

Media Buyer (iGaming)

with deep expertise in

Meta Ads, Snapchat, TikTok, and StackAdapt

— a hands-on optimizer who thrives on testing, data-driven scaling, and creative collaboration.

Key Responsibilities Plan, launch, and optimize

paid user acquisition campaigns

across

Meta, TikTok, Snapchat, and StackAdapt

, focused on driving high-quality mobile installs and first-time deposits. Manage and scale

7-figure monthly budgets

, ensuring strong ROAS, retention, and user lifetime value. Leverage

AppsFlyer

for event mapping, attribution, and cohort analysis. Lead

creative strategy and testing

— collaborate with the art team to produce high-performing static and video assets based on data insights. Execute a structured

A/B testing framework

to identify winning audiences, placements, and creatives. Continuously

optimize campaigns

for cost efficiency, engagement, and revenue, adjusting bidding, segmentation, and creative rotation in real time. Build and refine

tracking and reporting frameworks

for visibility across all acquisition funnels. Monitor platform changes (SKAN, privacy updates, attribution models) and proactively adapt strategies. Integrate and align





brand awareness and performance campaigns

to maximize cross-channel efficiency. Explore new growth opportunities through programmatic, influencer, and emerging ad networks.

Requirements

4+ years of hands-on experience in

performance marketing / user acquisition

across

Meta, TikTok, Snapchat, and StackAdapt

. Proven ability to

manage and optimize large-scale budgets (7 figures annually)

with measurable performance impact. Deep expertise in

campaign optimization

, bid strategy, audience segmentation, and conversion rate improvement. Strong understanding of

mobile app acquisition

,

AppsFlyer tracking

, and

post-install event optimization

. Experience collaborating closely with

creative and motion teams

on ad concepts and iterations. Robust analytical mindset — ability to translate complex data into clear strategic actions. Excellent understanding of

A/B testing

,

ROAS optimization

,

FTD-focused funnels. Nice to Have

Experience in

iGaming

is preferred. Familiarity with

server-to-server (S2S)

setups and campaign event tracking. Hands-on experience integrating

AppsFlyer

,

Meta Pixel

, or

TikTok Events API

. Strong creative sense combined with performance-first mindset.

What We Offer A

high-impact role

in a fast-scaling global company. Competitive compensation and

performance-based bonus structure

. Direct collaboration with senior leadership and creative teams. Access to premium ad tech —

AppsFlyer , Meta Business Suite, TikTok Ads Manager, StackAdapt

, and more. A creative, analytical, and growth-oriented work culture.

#J-18808-Ljbffr

📌 Performance Marketing Manager (Vaughan)
🏢 BLAZESOFT
📍 Vaughan

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