Drive marketing excellence at IGM Financial as a Senior Analyst specializing in insights and analytics. Engage in a hybrid work environment, focusing on impactful data-driven recommendations.
In this pivotal role, you will lead the analysis of marketing performance and develop insightful framework strategies. Your expertise will guide team interactions, providing explicit narratives based on robust data analysis. By utilizing advanced analytics and AI tools, your insights will significantly contribute to campaign optimization and audience segmentation.
Key Responsibilities:
• Conduct in-depth analysis for actionable marketing insights
• Architect a scalable reporting ecosystem
• Leverage AI for marketing workflow enhancements




• Lead campaign performance analysis and optimization
• Develop audience segmentation based on data trends
Requirements:
• Master's or Bachelor's degree in Marketing or related field
• Over 3 years in marketing analytics or business intelligence
• Advanced SQL skills for data extraction
• Expertise in BI platforms like Tableau
• Strong problem-solver with excellent storytelling skills
Transform marketing strategies at IGM Financial through advanced analytics and impactful insights.
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📌 Marketing Insights Senior Analyst at IGM Financial (Toronto)
🏢 IGM Financial
📍 Toronto