Hootsuite seeks an experienced Global Demand Generation Manager to lead creative demand strategies. This senior role focuses on generating qualified pipeline through integrated programs across diverse markets.
You will define and implement targeted demand generation motions for both Enterprise and Mid-Market audiences. The position requires in-depth knowledge of account-based marketing, along with proficiency in using platforms for enhancing marketing strategies. Collaborate effectively with Sales, RevOps, and Product Marketing to ensure cohesive execution and measurable outcomes.
Key Responsibilities:
• Strategize integrated demand generation across regions
• Create distinct engagement approaches for target audiences




• Utilize insights for impactful marketing interventions
• Develop partner marketing campaigns for shared goals
• Ensure alignment of messages across multiple channels
Requirements:
• Significant B2B SaaS demand generation experience
• Extensive history running multi-channel programs
• Expertise in account-based marketing processes
• Comfort with intent intelligence and engagement tools
• Proven ability to navigate a changing environment
Drive demand generation excellence and contribute to Hootsuite's strategic objectives.
#J-18808-Ljbffr

📌 Global Demand Generation Strategy Lead (Toronto)
🏢 Doist
📍 Toronto