Elevate your career with Toyota Canada Inc. as a Consumer Insights and Experience Specialist in Scarborough, ON. This hybrid role focuses on consumer insights and brand engagement through cutting-edge campaigns.
In this 12-month contract, you will manage brand health and ad tracking for Toyota and Lexus. Your insights will guide strategic marketing decisions and improve consumer engagement through experiential marketing events. Collaborate with teams and external agencies to create impactful content and measure the effectiveness of campaigns across multiple channels.
Key Responsibilities:
• Manage brand health and advertising tracking programs
• Conduct qualitative and quantitative consumer research
• Develop consumer-facing campaigns to boost brand visibility




• Collaborate with agencies for insights application in creative work
• Support planning for annual strategic marketing initiatives
Requirements:
• University degree in Marketing or related field
• 3-5 years of marketing experience, preferably in consumer research
• Robust Excel and PowerPoint skills
• Excellent verbal and written communication
• Ability to work independently and manage multiple tasks
Become a key player in shaping marketing strategies that resonate with consumers at Toyota Canada.
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📌 Toyota Brand Marketing Specialist Scarborough (Toronto)
🏢 TCI Toyota Canada Inc.
📍 Toronto