Leverage your marketing expertise as a Digital Marketing Specialist at Algonquin College. This full-time role focuses on developing communications programs across multiple platforms to enhance student engagement.
Reporting to the Marketing Manager, you will implement comprehensive digital communication strategies for various college clients. Your strong experience in project planning, data analysis, and proficiency with Marketo will guide your successful execution of enrollment and retention initiatives. This position involves optimizing automated communications throughout the enrolment funnel while ensuring personalized engagement.
Key Responsibilities:
• Develop and implement digital marketing strategies for client communications
• Optimize automated communications using Marketo and other tools




• Analyze data and report on campaign performance metrics
• Collaborate on multi-channel marketing initiatives
• Coordinate outreach efforts for admissions and student retention
Requirements:
• Diploma or degree in Marketing or Communications
• 5 years of experience in marketing communications
• Proficient in data analysis and budget management
• Solid experience with client relationship management systems
• Excellent communication and project management skills
Elevate your career while supporting student success and innovation at Algonquin College.
#J-18808-Ljbffr

📌 Digital Marketing Specialist at Algonquin College (Ottawa)
🏢 PVH (Tommy Hilfiger/Calvin Klein)
📍 Ottawa