Explore a pivotal role in marketing science as a Marketing Science Lead at Critical Mass. Leverage your data expertise, cross-functional collaboration, and mentorship in this energetic position. In this role, you will bring 5 to 8 years of experience leading marketing science projects to optimize digital marketing through insightful data analysis.

Your responsibilities will center on measurement, reporting, and data integration, while you also guide analysts to convert findings into effective recommendations. Collaborate with stakeholders to demonstrate the value of marketing science and lead projects that enhance performance. Key Responsibilities:
Ensure analyses and reports deliver actionable insights
Shape analytics content with methodology expertise




Lead measurement strategy development and execution
Oversee data flow mapping and compliance
Coach and develop analysts while supporting pitches

Requirements:
B.S. in a quantitative field or equivalent experience
Expertise in data integration or statistical programming
Proficient in visualization tools like Tableau or Power BI
Advanced Microsoft 365 skills, especially Excel
5+ years in digital analytics and performance measurement

Elevate digital marketing effectiveness through strategic insights and solid leadership at Critical Mass.

📌 Marketing Science Lead At Critical Mass Calgary
🏢 Critical Mass
📍 Calgary