Drive marketing strategy as the Manager of Marketing Planning and Insights at RONA, supporting our growth agenda during a 12-month parental leave period. Your passion for consumer insights will shine in this role.
As a key player reporting to the Senior Director, you will leverage your over 8 years of experience in strategic planning to lead transformative marketing initiatives. Your role will intertwine consumer understanding with actionable strategies, enhancing business performance while ensuring brand consistency.
Key Responsibilities:
• Lead the development of comprehensive marketing strategies
• Foster integration of brand strategy across all functions
• Identify and analyze market trends and growth opportunities




• Manage insights research programs for diverse departments
• Prepare executive presentations and recommendations for stakeholders
Requirements:
• Minimum of 8 years in strategic planning, preferably in marketing
• Proven expertise in consumer insights and trend analysis
• Solid understanding of the Canadian retail landscape
• Bilingual: French and English communication skills
• Team-oriented leadership and strong influencing abilities
Utilize your strategic acumen to make impactful contributions at RONA’s ambitious marketing strategy.
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📌 Manager of Marketing Strategy at RONA (Boucherville)
🏢 Rona
📍 Boucherville