Company Overview
Our signature reflects Bel’s commitment to promoting healthier and more responsible food for everyone. Every day, this mission mobilizes 12,600 employees across more than 30 countries to build a sustainable and responsible business model.

Our iconic and positive brands – The Laughing Cow®, Babybel®, Boursin® – continue to reinvent themselves to offer consumers healthy, innovative, and accessible snack options.

Would you like to join a company with an entrepreneurial spirit that places trust and accountability at the heart of its decisions? Are you bold, pragmatic, and driven?

This is a temporary position with a duration of 18 months .

The Category Manager will play a key role in contributing to Bel’s success. This involves leading the development of category insights to create growth opportunities through promotions, distribution, shelf space (planograms/assortment), and pricing recommendations. The role is also essential in providing category and customer insights to support strategic decisions aimed at achieving the company’s short- and long-term growth objectives.

Key Responsibilities

Lead all category management activities for the accounts under their responsibility

Interpret business data and develop fact-based recommendations to support sales and profitability objectives for both retailers and Bel

Conduct planogram analyses and provide recommendations to optimize Bel’s in-store presence

Analyze and recommend the optimal promotional mix, promotional efficiency, and ROI for both Bel and retailers

Monitor progress against business objectives for Bel brands and retailers and recommend actions as needed

Work closely with Key Account Managers (KAMs) to ensure alignment with their commercial strategy





Prepare business reviews with clear recommendations and present them to retailer category teams and senior management

Collaborate with the RGM team to evaluate promotional ROI and advise KAMs on annual promotional planning

Tailor sales presentations by account and channel by integrating category insights and retailer strategies

Deploy Bel’s category vision for each managed account in collaboration with KAMs and customers

Support the annual planning process through data analysis, opportunity identification, and recommendations

Provide ad hoc analyses to internal teams and management

Partner with KAMs to ensure the most accurate forecasts possible and actively contribute to the S&OP; process

Maximize the use of internal and external data sources, including Nielsen, Numerator, and customer POS data (IRI, Toolbox, LDIA, Retail Link)

Minimum Education And Experience

Minimum 5 years of experience in the CPG industry in category management or a related field

Experience in category insights and direct account management is an asset

Bachelor’s degree in Business Administration, Marketing, or a related field

Skills

Strong analytical and synthesis skills

Excellent communication and leadership abilities

Robust financial acumen and strategic thinking

Team player with the ability to collaborate across functions

Strong organizational skills with the ability to manage priorities and deadlines

Results-oriented with strong attention to detail and interpersonal skills

Proficiency in sales data analysis

Strong command of tools such as PowerPoint, Excel, and Word

Expertise in data analysis using Nielsen, IRI, LDIA, Retail Link, and other POS platforms

Fluency in both English and French (spoken and written) required

Occasional travel required (internal meetings, customer meetings, and training)

#J-18808-Ljbffr

📌 Category Manager (Temporary contract - 18 months) (Ontario)
🏢 Bel
📍 Ontario